It is important that when working on your backward link strategy that you consider the type of backward links you will require for site. If your site is about cell phones then the links you want coming into your site should in some way include the keyword “cell phones”. There is no point getting a link into your site from other websites that have the words ‘click here’ or ‘shop now’.
So if your site is about dog training for instance and you are approaching a website for a backward link, be sure to let them know that you want them to link back to you using the keywords ‘dog training’ or similar in the link.One of the most important aspects to SEO optimization is getting good quality, relevant backward links. In fact, Google values the worth of a web page by the number of links coming into it – (inbound links). This is perhaps a little simplistic as Google also looks at a number of other factors including: Watch video in link below
video link : http://wp.me/p8HeNU-gu
In other words, if your site is about cell phones and you have a link coming into it from a site on cell phone accessories with a high pagerank then that is a boost in value for your site. On the other hand, if you have a link coming in from a website about dog training then the relevancy of the content is not there and Google will most likely not value this link as highly as it would the first link.
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